For the general topic SKIN:
For my subtopic TOPSOIL:
Thoughts: It became much clearer after doing the system maps, and it sort of separated out into categories after breaking down the elements and thinking about the different approaches when examining the systems within topsoil. I realized that some branches are more down-to-earth (the environmental perspective and the composition of the soil where it eventually leads to skincare/cosmetics product) whereas some might be more abstract (the agriculture and biodiversity tracks still very broad after breaking down). The map provided a good idea of which direction my guide could go towards. But I still need to finalize/narrow down a little bit more and decide which way to go.
Decision: For my guide, I would like to combine the environmental and cosmetics pathways and make a magazine ad. It will be about a new and trending skincare brand (I will think of a name and logo) - its products will have the key ingredient clay. The goal is to not only make them purely safe for human skin, but also environmentally friendly.